clear, kind, & bold

Branding and web design for professionals ready to grow

Hey, I’m Lacey and I work with professionals to navigate the internet to find great clients and support for projects they care a lot about. I take a spiritual & personal growth approach to marketing– and while it’s not for everyone, it might be right for you. I believe the gift of the internet is access to communities that support our authentic selves. Basically, we’re all a bunch of weirdos lookin’ for our tribe. Here’s my playbook for folks:

For Professionals

Personal brands and personal websites are a future trend you should consider hoping on NOW! In an age where professionals have multi-faceted careers, and googling a person is super common; having a personal brand and website gives you the opportunity to express who you are and what you’re about to find more opportunities and connections. Learn more about my approach to personal branding here.

For Service-based Businesses

At the heart of a service business, from doctors to coaches is a professional with a reputation.  I love working with businesses who set a new standard for respectful marketing– no smoke and mirror. So much of engaging with clients is making what you’re about and the change you’re making in the World, knowable. So I offer brand and web design for small service-based businesses because we need to know how you’re unique!


You’re idea and my design super powers meet to craft custom design to launch your project. Need some help? Schedule a time to discuss with me.

Something to talk about

Metis Strategic Services
Lacey has been an amazing partner in helping my business establish a brand and a presence. Highly Anticipated offers a suite of services including web site design, branding, search engine optimization, and marketing strategy. Lacey is an expert in asking the right questions to help organizations define themselves on the web and in print. She is very easy to work with, is always punctual, and is timely and transparent about deliverables. Not only will I keep working with Highly Anticipated as my own business grows, I will continue to recommend Lacey to my customers and those seeking marketing and branding expertise.
Jessica Natkin
Working with Lacey is fantastic. She was so great at tapping into my brand and creating a mood board. She made it so easy to have a totally new web site. She went above and beyond to solve some quirky issues as well. I recommend Highly Anticipated without reservation!
John Robinson
Lacey is fantastic. I had a very limited budget, which she sensed instantly, and had a plan in place by the end of our first phone call. The development process is clockwork to Lacey: she takes lots of notes, acts on them, then on to the next. Our schedules also meshed perfectly, mainly due to her accommodation of mine, but it was very pleasant teamwork. Saying that I will return to Highly when I need help again is not quite accurate...I consider Lacey Jayne and Highly Anticipated to be a trusted supplier to my company. That is a short list. Thank you, Lacey.
Nancy Blatt
Very professional and insighful.
John Macdonald
Lacey's design services for my website were stellar. I had been procrastinating on a website for years, in part due to an earlier bad experience with a "one-size-fits-all" designer. Lacey went above and beyond! I have received many unsolicited compliments on the design and logo. She was always patient with my questions and eased my uncertainty in the process. The design was tailored to my individual needs and projects my professional services with a brand-aligned, client focused website. I would not hesitate to recommend Highly Anticipated to anyone in need of website and marketing design.
Christen Clougherty
Working with Lacey at Highly Anticipated was a fantastic experience. As a small non-profit with global clients we were looking for a new website with a wide reach. And Lacey delivered! We receive compliments on the site daily. Her designs were superb (including designing a few customized icons); her guidance on layout and interactivity were decisive and thoughtful; and her communication about turn around was prompt. Lacey will be the first person we turn to for all future design needs.
Kelly Smith
Lacey listens to the vision you have for your business, then asks great questions to bring that vision to an even clearer focus. Her design skills are stellar, but more importantly she transforms your thought into a work of art. An active listener, a total professional, and just all around great to work with, I look forward to working with Lacey for years to come. I feel confident referring people in my network to Lacey and have been grateful to have received design services for my own company. Lacey, thank you for the person you are and for always going above and beyond.
Barb Visser
It is a delight to work with Lacey! Trust-based collaboration led to professional, beautiful, and effective design.
Jenn Swaim
Lacey and Highly Anticipated exceeded my expectations on all fronts. I am a first time business owner and hired Highly Anticipated to develop our Brand Design Package. We had a short consultation meeting and then within days she shared her first concept. She turned my vision (and sometimes rambling thoughts) from that meeting into a beautiful brand that I am so proud of. Only thoughtful listening, good questions and a wonderfully talented person could do that. I highly recommend Highly Anticipated.
Ryan Lanier
Lacey is so much more than a web designer, she really helped me create a sales system for my business. She delivers on time and is an important part of my team! I would never be "this far" without her expertise, professional eye, and support through the branding process. HIGHLY RECOMMEND!!!

“Our website is working! We just met with a client who found us on Google, and they LOVED our philosophy, our story, and the canine ambassadors, and they hired us!”