Signature Experience

Together, we won’t just create a brand and a website, we’ll develop the entire marketing infrastructure that you need to promote your business

Signature Experience Package

Details

If you’ve ever thought “how do I get all the marketing pieces together for my business?” then this is for you.

The Signature Experience Package includes a marketing strategy session, full visual branding, custom photography*, and a fully built and optimized website.

Together, we’ll develop a strategy for capturing leads, online booking, and integration with social media.

 

*Only available to businesses around the Seattle Area

 

 

includes 

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Brand Design Package

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WordPress Web Design Package

booking

Currently booking new projects to start mid-January 2020. Let's get going!

timeline

4-6 weeks

Investment

$4250 (savings of $650 when booked together as a package)

*Paid in 2 installments (50% to start, 50% at delivery or 4 weeks)

Signature Experience Process

Step 1

Strategy Meeting – Collecting information about what the business is all about and the design preferences of the owners – phone call typically 45 minutes

Design Brief – A one-page summary of the business and it’s visual brand – email delivery

Mood Board Presentation – A visual collection of colors and images to evoke the mood of the brand – email delivery

Step 2

Draft Presentation – Based on the design brief, I’ll prepare a single design concept fully mocked up so that it looks real. No pencil sketches – email delivery

Draft Review – Looking at the draft you’ll be asked for feedback, what’s working and what is not – phone call typically 15 minutes

Refinement – Edits will be made to the logo and brand until it’s the right one – email delivery

Step 3

Approval – The business has signed off on the final design – by email

Delivery of Final Files – Brand design files will be delivered to you in all the requested formats by Dropbox

 

 

Step 4

Photoshoot – With the brand design complete, it’s time to schedule your photoshoot. I’ll communicate with the designer on the types of images needed, and can even be present during the photo shoot

Step 5

Website Strategy Meeting – Collecting information about what a website needs to have and the overall vision, also collecting the resources needed to start a web design project – phone call typically 60 minutes

Collecting Website Resources – branding, web administration information, website content, calendar links, social media links, email newsletter configration – email delivery

Step 6

Homepage Draft Presentation – A live preview of what the homepage could look like. If the website is currently active elsewhere, to avoid downtime, the website draft will be created on a staging website and then moved over to the appropriate web address when complete – live website delivery

Draft Review – Looking at the draft you’ll be asked for feedback, what’s working and what is not – phone call typically 25 minutes

Refinement – Edits will be made to the logo and brand until it’s the right one – email delivery

Step 7

Build Out Whole Website – Based on the approved homepage design the rest of the website pages will built out in a similar style – by email

Draft Review – Looking at the draft you’ll be asked for feedback, what’s working and what is not – phone call typically 25 minutes, email delivery of content edits

Step 8

Strategy Meeting – Going through the website for a last round of strategic improvements – phone call typically 60 minutes

Integrations & Testing – making sure all the links, contact forms and sales funnels are working – live website delivery

Step 9

Launch – Your website is ready to go live. Delivery of all finals to your websites address – live website delivery

Step 10

SEO – Adding a final layer of keywords and featured images to pages. Integrating analytics so you can track the websites traffic and behaviors

Custom Video Tutorial Library – As changes need to be made to the website, I’ll create a library of how to videos so that you or someone on your team know how to make edits to your website – videos will be stored in a Dropbox Folder

Two Months Website MaintenanceOnce your website goes live, I will still help with any changes or blog additions for two months following the launch.

Photography by Leighton Photography

Branded Photo Shoot with Rich Leighton

available only with the Greater Seattle Area

A current headshot that represents you is important! All photos professionally edited by Rich and delivered within 24 hours via digital delivery.

Brand Design Package

Details

Building a name for your company begins with developing the visual language. Very few people recognize consistency, but on a primal level, we all recognize the inconsistency as it triggers our brain to be cautious. A consistent brand works with you to build trust and recognition.

includes 

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Primary Logo

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Secondary Logo

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Email Signature

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Style Guide

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Social Media Cover Image (up to 3 different platforms)

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Business Card Design

WordPress Web Design Package

Details

Perfect site for small businesses needing an online presence and information based resource for customers with home, about, contact, standard blog, and 3 additional info pages. Ideal for coaches, teachers, and service providers who do custom invoicing and don’t need any e-Commerce functionality.

Features

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Coming soon page

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Divi WordPress Theme

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Website style guide

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Mobile-Friendly

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Email Opt-in Design

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Custom video tutorials

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Social Media Integration

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Search Engine Optimization FRiendly