Fonts
The style of fonts has a subtle (and not so subtle, hello, comic sans) influence on how the type is read, and the look of a font in comparison with the meaning the word has. This is a quick overview of font styles: Serif Lora Merriweather Tradition, Established,...Branding Yourself Online – The Best Business Name Might Be Your Own
How do you brand yourself online? If you haven’t thought about this yet, you need to! A good branding strategy will make your name stand out in the sea of other business names out there and give you some serious SEO and marketing advantages. Even if you don’t plan on...Where to start? Marketing a New Business
Turning a career into a business is an exciting endeavor. Before getting overwhelmed which how much you feel you need to do, try reframing it into an opportunity to craft the career you want to have, and the impact you want to make. The ‘you’ in your...Business Cards and Email Signatures
What information goes on business cards and should be included in an email signature? You’d be surprised, but there are fewer “rules” than you’d expect. Instead, let’s approach the content of business cards and email signatures from your...
Hello! I’m Lacey, and this is Highly Anticipated. I’ve been working with businesses since 2015, creating a marketing strategy, design and websites. While I work with a lot of small law firms, my services are ideal for professionals such as coaches, accountants, financial professionals, and real estate agents.