Remembered, Respected, and Referred

My work in design and marketing has mainly been around professional services; lawyers, therapists, financial advisors and other “serious” professions. I’ve thrived as an artist in this environment because I understand the three critical elements that...

Branding

The 8 Archetypes of Branding Innovation – Captures the imagination of the unknown. Great for attracting clients with FOMO (fear of missing out). It’s also a promise to stay new and fresh. Craftsmanship – Celebrates history and culture. The opposite of...