What is Domain Authority?

The Most Important Marketing Number Most Business Owners Don’t Know About Do you know what your domain authority is? Google does… Domain authority is a number between 1 and 100 that indicates to search engines how trustworthy and share-worthy your website...

How to Get a Website Name from Namecheap.com

Something that makes me really upset is how unnecessarily complicated the process of buying what you need to start your website is. However, there are a few things that you need to know, and this resource is all about claiming your website and buying the right tools...

Remembered, Respected, and Referred

My work in design and marketing has mainly been around professional services; lawyers, therapists, financial advisors and other “serious” professions. I’ve thrived as an artist in this environment because I understand the three critical elements that...

Branding

The 8 Archetypes of Branding Innovation – Captures the imagination of the unknown. Great for attracting clients with FOMO (fear of missing out). It’s also a promise to stay new and fresh. Craftsmanship – Celebrates history and culture. The opposite of...