Remembered, Respected, and Referred
My work in design and marketing has mainly been around professional services; lawyers, therapists, financial advisors and other “serious” professions. I’ve thrived as an artist in this environment because I understand the three critical elements that...Cocktail Pitch
You’ve been given bad (incomplete) advice. Elevator Pitches rarely make an impact when delivered by a professional trying to explain what they do. You aren’t searching out investors, you are looking to grow your firm into a business that is remembered,...Marketing Essentials
You are newly out on your own. Congratulations! Or, perhaps you are planning to make your move, and are looking for a get started list that is not completely overwhelming. Or, you are looking to fill in some big holes to your branding and presence. Nevertheless, this...5 NEW Marketing Tips: In the Age of “Fake” Communication
“Fake” Communication?!? That’s a little harsh, right? Let me explain. With all the get rich quick schemes that are thrown on entrepreneurs these days, I get frustrated with the prevailing idea that to succeed in marketing we need to broadcast...
Hello! I’m Lacey, and this is Highly Anticipated. I’ve been working with businesses since 2015, creating a marketing strategy, design and websites. While I work with a lot of small law firms, my services are ideal for professionals such as coaches, accountants, financial professionals, and real estate agents.