Unlock Your Personal Brand: It Starts with Safety and Embracing Your Journey
Unlock a more authentic, magnetic personal brand through personal development. Explore the concepts of safety and embracing your past for a deeper brand experience.
Domain
Learn valuable tips and tricks for registering the perfect domain name for your new business or project. In this video, an industry veteran shares insights gained from over ten years of experience. Discover the importance of choosing the right domain registrar and the typical cost of domain registration. Learn the difference between .com and vanity URLs and why a short and relevant domain name is essential. Find out why it’s crucial to register your professional name as a domain and how it can help build your brand and online presence.
Branding Assets (logos)
A consistent visual that represents your business
Fonts
Style of type used to convey a message about the brand
Branding Yourself Online – The Best Business Name Might Be Your Own
How do you brand yourself online? If you haven’t thought about this yet, you need to! A good branding strategy will make your name stand out in the sea of other business names out there and give you some serious SEO and marketing advantages. Even if you don’t plan on becoming an online mogul, your business will probably expand over time, and it’s smart to put some effort into making sure that when you do change your company name or brand, it won’t hurt your reputation or customer loyalty.
Where to start? Marketing a New Business
Turning a career into a business is an exciting endeavor. Before getting overwhelmed which how much you feel you need...
Business Cards and Email Signatures
What information goes on business cards and should be included in an email signature? You'd be surprised, but there...
How to Name Your Business
Naming your business is a big deal. Here are some considerations to think about from someone who’s at ground zero of a lot businesses being built.
Social Proof: What It Is, and How to Get It
When we shop, for anything, we are weary. We want to know that we’re getting a good deal and a solid product or...
Email Newsletter: Communicating to Your Network
Announcements, sales, helpful tips, and industry updates. Email newsletters are such a great way to communicate with...
All About Websites: Beginner’s Guide
This post is written specifically for business owners who have never built a website before, and feel like they don't...
Online Calendar Systems
Have you seen those "schedule an appointment" buttons on other professional's websites, and wondered how they do they...
My Maternity Plan
Around March 26th, 2020 (11 weeks away at the time of this writing), I'm going to welcome my second child into this...
5 Tips to Get Started Blogging!
Blogging is so NOT dead in 2020! However, the way that business owners are using blogs is a bit different. In the...
Small Business Branding – What You Really Need
Gone are the days when all that most businesses need in terms of branding was a logo, and store signs, and an...
Instead of Worrying About Money… Do This
I'm part of a lot of different entrepreneur groups online, and the other week I heard the same question in a few...
Creating Marketing Flow
Here’s what I know: When you really care about what you do and you are deeply passionate about the experience and...
What is Domain Authority?
The Most Important Marketing Number Most Business Owners Don't Know About Do you know what your domain authority is?...
How to Get a Website Name from Namecheap.com
Something that makes me really upset is how unnecessarily complicated the process of buying what you need to start...
How to Login to Your Website
Open up your internet browser and enter your website address into the search bar. Your login screen will...
Remembered, Respected, and Referred
My work in design and marketing has mainly been around professional services; lawyers, therapists,...
Branding
The 8 Archetypes of Branding Innovation – Captures the imagination of the unknown. Great for attracting...
Cocktail Pitch
You've been given bad (incomplete) advice. Elevator Pitches rarely make an impact when delivered by a...
Marketing Essentials
You are newly out on your own. Congratulations! Or, perhaps you are planning to make your move, and are...
5 NEW Marketing Tips: In the Age of “Fake” Communication
"Fake" Communication?!? That's a little harsh, right? Let me explain. With all the get rich quick schemes...
Branding: What Do You Value?
This is big, business people! Chances are you picked your profession as a business owner to please a value that you...